Services
What Named North does
Named North scopes answer engine optimization in three parts: a citation baseline, an answer architecture, and a citation watch. The firm does not sell placements inside a model and does not guarantee that any answer engine will name a client.
Citation baseline
One canonical sentence, a pass over conflicting bios, and Organization schema that repeats the sentence.
Named North reads the homepage, the about page, and the public profiles that still describe the company. Conflicts are listed. The sentence that survives is the one that can be quoted without a preamble. Schema is written after the sentence, not before it.
Answer architecture
A map of the questions buyers ask, and one URL for each question with the answer in the first paragraph.
The map usually includes a definition, a comparison, a who-it-is-for, and the questions that name the category the company wants to be chosen in. Each page is written so a passage can travel without the rest of the site.
Citation watch
A fixed list of buyer questions, asked of the major answer engines, scored as named, omitted, or misstated.
The output is a record of what the engines currently say, plus the page that should change. Named North does not sell a target citation share. Share is a measurement. It moves when models update. The work is to make the public record accurate enough to be repeated.
Who it is for
Named North works with companies whose buyers ask an answer engine who to hire, what to buy, or what a term means, and currently hear a competitor’s name, a wrong description, or nothing. The firm is based in Montana and works with companies outside the state. The work is in English.
Who it is not for
- Companies that want a purchased mention inside ChatGPT, Claude, Gemini, Grok, or Perplexity.
- Companies that want a guarantee of a particular model’s wording.
- Companies that want fabricated reviews, invented metrics, or a case study the facts do not support.
How an engagement starts
It starts with the public site. Use the citation readiness check, or write to hello@namednorth.com with the company name, the site URL, and the question buyers ask. Named North scopes the work after that. It does not publish a rate card that pretends every record is the same size.
This site is the specimen
Named North does not publish client results it does not have. The pages, the schema, the llms.txt file, and the crawler policy on namednorth.com are the work, done on the firm’s own record.
